PARASOCIALIZE

A term or concept · 2010 · Criticism

The attention economy

The shift from selling things to selling attention, which means the commodity being bought is a person's feeling - and the seller is whoever is on the other end of it.

ManipulationConsideration

It gives the parasocial question its economic form. Once attention is the product, the parasocial bond is not a side effect of the business model, it is the business model. Every mechanism in the manipulation lane is a technique for converting affection into measurable minutes.

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