Parasocialize.
Parasocial is when you feel you know someone who has no idea you exist. This is the news, the argument, the research and the whole history of it — in 10 places it turns up.
47 stories · swept hourly · free · signed by a person · all of it, searchable →
The top 8 · this week · rotating
1. The letter from the NESTRugrats, 1991
2. Tommy finds the gun and it worksRugrats, 1995
3. The grouch on the telethonThe grouch, Sesame Street, 1990s
4. Zuko's redemption arcAvatar: The Last Airbender, 2005Not one frame of these cartoons is freely licensed, so every picture above is of the audience instead — which is the list.
Read the whole listRotates weekly. This week it is the top 8 parasocial moments in saturday morning cartoons of the 1990s.
Ten ways it shows up · the top story in each
IDOL
An economics think tank argues parasocial relationships are just imaginary friends for adults
I am going to defend this one against its own author. The Farrah Fawcett poster panic of 1976 and this…
6 more →
CREATOR
A streamer said his best friend of 25 years took $100,000. Fans said loyalty is dead
Twenty-five years of friendship does not survive being a public commodity, and everybody involved is surprised. I have seen this…
6 more →
CHARACTER
A clown got a prequel and four million households signed up without signing anything
A clown gets a prequel. That sentence is the entire essay, and I have written about this before and I…
2 more →
COMPANION
The EU is about to rewrite what a companion app is allowed to do to a child
Read the specific wording, because it matters: not ban the app, ban the attachment. That is a genuinely different thing…
9 more →
WORLD
YouTube is turning Shorts into episodic television
Shorts were supposed to be the snack. Instead somebody noticed that people want a story with a next part, and…
3 more →
BRAND
YouTube just put your spending on the scoreboard
Here is what nobody said out loud at Made on YouTube: the relationship is now a fixture with a sponsorship…
5 more →
CROSSOVER
AOC and the parasocial nature of politics
This is the one nobody in this field covers, because it is unfashionable to admit that a politician occupies the…
2 more →
CONTEST
A glimpse is not a full picture and the comments decided otherwise
Here is the whole mechanism in one summer: visibility got mistaken for access, and access got mistaken for entitlement. You…
2 more →
GRIEF
A famous author was saved by a fictional family and then wrote a novel about it
I want to note this without making it about me, which is difficult, so I will make it about the…
11 more →
DANGER
A fan was convicted of stalking Jungkook. Twenty-two visits. One hundred and thirty-three doorbell rings
I am not going to do the thing where I explain this away, and I notice that every parasocial site…
1 more →Go deeper · the definitive bits
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Five stories and one argument, once a week.
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