PARASOCIALIZE

Parasocialize.

Keeping you comfortably connected to the worldwide one-sided web.

To readThe stories One a day, each one signed by a person. 48 so far. To research The encyclopedia 227 entries, every claim cited.

Ten ways it shows up · one story from each

A IDOL

An economics think tank argues parasocial relationships are just imaginary friends for adults

I am going to defend this one against its own author.

6 more →
A CREATOR

A streamer said his best friend of 25 years took $100,000. Fans said loyalty is dead

Twenty-five years of friendship does not survive being a public commodity, and everybody involved is surprised.

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A CHARACTER

A clown got a prequel and four million households signed up without signing anything

A clown gets a prequel.

2 more →
T COMPANION

The EU is about to rewrite what a companion app is allowed to do to a child

Read the specific wording, because it matters: not ban the app, ban the attachment.

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Y WORLD

YouTube is turning Shorts into episodic television

Shorts were supposed to be the snack.

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Y BRAND

YouTube just put your spending on the scoreboard

Here is what nobody said out loud at Made on YouTube: the relationship is now a fixture with a sponsorship category.

5 more →
A CROSSOVER

AOC and the parasocial nature of politics

This is the one nobody in this field covers, because it is unfashionable to admit that a politician occupies the same place in a person's head as a character they love.

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H CONTEST

House of the Dragon ended and the fans are furious at the show, not the characters

This is a fight about a story and it is being fought with the vocabulary of a parasocial grievance, which is why it is so ugly.

2 more →
T GRIEF

Three grief experts on mourning someone you never met

I keep coming back to the one line in here that is diagnosis rather than reassurance.

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A DANGER

A fan was convicted of stalking Jungkook. Twenty-two visits. One hundred and thirty-three doorbell rings

I am not going to do the thing where I explain this away, and I notice that every parasocial site quietly routes around this section, which is the single biggest reason those sites are still not taken seriously.

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Go deeper · the definitive bits

THE OPEN LEDGER

Two states, kept apart: openable — a reader can click the record and find the work — and read — somebody here actually opened it. Most of the web keeps only the first and calls it a citation.

459 of 567 records are openable. 108 have no locator yet and say so. 61 of 248 entries are marked verified.

Open the ledger →

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